Monday, May 20, 2013

Optimal Links: In What Way To Run Your Traffic Brokerage Website More Prosperously

By Joan Rivera


Traffic is what matters when you are aiming to have a traffic information website that is successful. It does not matter how you are or how much experience you have with the internet. You should keep SEO in mind and discover how it can be an advantage to you. Keep reading to discover more about these tips.

Articles are not books. When you are writing articles, they should be long enough to grab the reader's attention and keep it there, but short enough that they won't get bored. Somewhere between 400 to 1500 words is best. Keep the topic on point and useful and it will attract links and get search hits.

Developing marketing strategies is one thing, developing smart advertising strategies is another thing. Examine the marketing strategies you have in place to determine if they are smart. That's the only method you can get positive results.

If you are trying to create a successful traffic information website, you need to think about how often you will be posting new content. You should base your design based off of that information. If you are going to update content frequently, you should use a blog-style front page. If it is more irregular, thank choose a static homepage design to display the content.

Your traffic information website should be easily accessible. This includes making your site accessible to even handicapped visitors. This is a big concern in the modern web designing world. One of the most effective things that can be done for improving accessibility is to use alt tags in images, avoiding frames, using valid CSS and HTML coding and allowing re-sizing of text for different types of visitors.

A traffic information website with quicker load time would be much more appealing to visitors than those that take longer. Reducing the number and size of images, and the quality of the hosting provider would determine the load time. A site that takes more than 6 to 7 seconds is likely to loose its visitors.

It is important to choose branding and be consistent with it. Any traffic information website that is successful will have online branding that matches with their offline branding. Branding should match your business throughout. Branding elements on the website should match the branding elements on business cards, printed materials, and advertising. It is important that you don't confuse customers about your web when they compare it to your offline advertising.

You should create screen casts. Recording the computer screen when you are performing any task is one of the effective ways of creating compelling videos. For example, it can be used to teach other persons about using computers or using internet. Create your own screen casts by using free software.

During designing of your site, apply the two click rule, the rule states that a user should be only two clicks away from the content they want from the homepage. Avoid many more pages to prevent the user from getting bored.




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